术语“特许经营”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 63000224 |
| 所属学科 Subject | 管理学 Management Studies |
| 汉语术语词性 POS | n./v. |
| 汉语术语分词 Segmentation | 特许/经营/ |
| 汉语术语长度 Length | 2 |
| 关联术语表达 Association | 特许连锁 加盟连锁 连锁经营 |
| 搭配信息 Collocation | 转换型特许经营conversion franchising 国际特许经营International franchising |
| 编纂人 Compiler | 张明权 |
| 编纂日期 Date of Compilation | 2015-10-21 00:00:00 |
汉英语境1
英译术语:
franchising
汉语语境:
入世后，我国餐饮业面临一个更加开放、竞争更加激烈的环境。在日益激烈的市场竞争中，若不能实现规模经营，不加快自己的发展速度，很可能就会被淘汰出局。为了积极应对挑战，做大做强以实现规模经营，我国餐饮企业纷纷引入了特许经营这种既古老又先进的经营模式。
英语语境:
With China's accession to WTO, restaurant enterprises in our country face a more open and competitive environment than before. Among the increasingly intense market competition, if the enterprise cannot realize scale management and speed up the development, it might face the failure. In order to face up to challenges and become bigger and stronger to realize scale management, many restaurant enterprises in China begin to carry on franchising pattern which is old and advanced.