术语“贴画”的详细信息

英译术语:

pin-up picture

汉语语境:

贴画作为一种最普通不过的工艺品，它无不显示着人们欣赏美的情趣和想象力。贴画的材料随手可得，许许多多可能就是垃圾，但在心灵手巧的艺术家手中就能变成一种精美绝伦的工艺品。贴画作为美术课程资源的一类，之所以进行校本化处理，是因为这是一门既动脑又动手的艺术，在构图、色彩和动手实践等方面具有很强的表现力。

英语语境:

Pin-up pictures, as one of the most common handicrafts, all show people's tastes and interests as well as imagination of appreciating beauty. Materials for pin-up pictures are readily available and many of them are possibly trash. However, in the hands of ingenious artists, these trash can become exquisite and beautiful handicrafts. Pin-up pictures, as a kind of resources of fine arts curriculum, are used to school-based processing because it can exercise both our brain and our hands and are expressive in composition of a picture, color and hands-on practice etc.

英译术语:

matchbox picture

汉语语境:

火花，即火柴盒上的贴画，是火柴的商标。在国外称之为磷寸票、火柴标签、火柴画片、火柴贴纸等，主要是由品牌名称、图形和生产厂商名称组成，起到方便人们识别和选择的作用。同时，火花图文并茂的通俗形式也使其承载了许多社会历史形态方面的信息，如社会的文化、习俗、思想观念、艺术形式、生产技术等，极具历史文化和艺术价值。

英语语境:

Huohua (flower of the matches), that is, matchbox picture on the matchbox is the trademark of the match. It is called the phosphorus-inch ticket, matches tag, match picture card and match stickers in foreign countries, mainly consisting of brand name, graphics and name of the manufacturer. This is convenient for people to identify and select. Meanwhile, because of the common form with pictures and words, the matchbox picture carries a lot of information in aspects of social and historical forms such as social culture, customs, ideas and values, art forms, production technologies etc. , it has strong historical value and artistic value.

英译术语:

poster

汉语语境:

色彩不仅是一种复杂的物理现象，更具有一定的心理效应。随着现今宣传媒介的口趋多样化，广告招贴画色彩语言的重要性越来越突出，色彩心理的运用正愈发受到重视，只有在充分理解和掌握了色彩心理特征的基础上，才能充分发挥广告招贴画理想的信息传播效果。

英语语境:

Colors are not only a complex physical phenomenon, but also have a certain psychological effect. With today's diverse publicity media, the importance of color language in advertising posters is more and more prominent. The use of color psychology is valued more than before. Only based on full understanding and grasp of color psychological characteristics, the ideal effect of information transmission of advertising posters can fully work.