术语“掠夺性定价”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 79000380 |
| 所属学科 Subject | 经济学 Economics |
| 汉语术语词性 POS | n. |
| 汉语术语分词 Segmentation | 掠夺性/定价/ |
| 汉语术语长度 Length | 2 |
| 关联术语表达 Association | |
| 搭配信息 Collocation | |
| 编纂人 Compiler | 梁帆 |
| 编纂日期 Date of Compilation | 2016-04-08 00:00:00 |
汉英语境1
英译术语:
predatory pricing
汉语语境:
掠夺性定价是一种充满风险的价格策略，指企业为将竞争对手或潜在竞争对手驱逐出市场、或为其进入市场制造障碍所设置的低价。理论上来说，若竞争对手或潜在竞争对手无法在不亏损的情况下降低价格，他们将选择退出市场。
英语语境:
Predatory pricing is a risky, and dubious pricing strategy where a product or service is set at a very low price, intending to drive competitors out of the market, or create barriers to entry for potential new competitors. Theoretically if competitors or potential competitors cannot sustain equal or lower prices without losing money, they go out of business or choose not to enter the business.