术语“政治广告”的详细信息
数据项 Items | 术语信息 Info. |
---|---|
汉语术语编号 Term No. | 81000814 |
所属学科 Subject | 政治学 Political Science |
汉语术语词性 POS | n. |
汉语术语分词 Segmentation | 政治/广告/ |
汉语术语长度 Length | 2 |
关联术语表达 Association | |
搭配信息 Collocation | 现代政治广告modern political advertising 政治广告可信度political advertising believability 正负面政治广告positive and negative political advertising 政治广告策略political advertising strategy |
编纂人 Compiler | 冀安琪 |
编纂日期 Date of Compilation | 2016-07-17 00:00:00 |
汉英语境1
英译术语:
political advertising
汉语语境:
政治广告作为传播政治信息的重要方式,在塑造政治人物形象、宣传施政理念、招揽人才、影响公众舆论等方面发挥着巨大作用。西汉开国皇帝刘邦非常善于运用“政治广告”,通过传说包装自己的“真龙天予”身份,通过布告“约法三章”……这一系列政治广告运用方式多样,手法娴熟,效果明显,充分展现了一代帝王刘邦的政治广告艺术。
英语语境:
As an important way of disseminating political information, political advertising plays a significant role in shaping the image of political figures, promoting his idea to attract talent, influencing public opinions. The founding emperor of Western Han Liu Bang is very good at using "political advertising" with great effects and fully demonstrates his political advertising art.