术语“激励理论”的详细信息

英译术语:

incentive theory

汉语语境:

传统激励理论以人的共性为出发点，忽视了不同个体间的差异性及情境因素的影响，激励效果较差。权变激励针对个体特殊性和情境多样性，通过工作设计权变激励、福利与情境权变激励几种运行方式，以动态、多维的新视角寻找激励结构中各种最佳匹配关系，从而优化激励过程，提高激励的有效性。

英语语境:

The traditional incentive theory was based on the commonness of human being and neglected individual disparity and influences of surrounding matters, so it was inefficient. In terms of individual particularity as well as conditional diversity, contingency incentive adapts such stimulation modes as work-scheme contingency, welfare and circumstance contingency, and finds out the best matching of incentive framework from a dynamic, multidimensional and new angle to optimize incentive process and reinforce incentive efficiency.

英译术语:

theory of motivation

汉语语境:

西方管理学的激励理论可分为“内容型激励理论”和“过程型激励理论”。其理论对我国传媒业建立和完善激励机制富于启迪。我国传媒业正处于由计划经济向市场经济转轨的过程中,大锅饭、铁饭碗现象还存在。而“内部人控制”和单纯按绩效计酬的分配方式也反映了传媒业运行的不够成熟。我国传媒业建立和完善激励机制,其实质是构筑一种充满生机活力的文化。在激励模式上,需求激励仍受重视,团队激励、风险激励也适应了传媒业改革和发展的需要。

英语语境:

In western management science, motivational theory can be classified into two categories: Content Theory of Motivation and Process Theory of motivation. The motivational theory is illumination for China’s media to build and perfect their motivational mechanisms. China’s media industry is undergoing a transition from the planned economy system to market economy system, during which process phenomena such as "eating from a big pot” and "iron-bowl” still exist. Nepotism and remuneration by performance only are reflections of the immature operation mode of China’s media industry. The developing and perfecting of the motivational mechanism in China’s media industry is essential to building an invigorating culture. Among the motivational modes, demand motivation is still valued, and team motivation and risk motivation also serve the need of the reform and development of China’s media industry.