术语“电视娱乐节目”的详细信息

英译术语:

television entertainment program

汉语语境:

中国电视娱乐节目已成为电视收视率贡献的主流力量，不仅娱乐节目份额逐年上升，而且电视传媒之间的竞争也因此越来越激烈。然而，当前中国电视娱乐节目却处于尴尬的两难境地：一方面，电视娱乐节目日益多样、内容丰富，不断满足了受众日益增长的娱乐休闲需要，甚至成为他们日常文化实践的重要内容；但另一方面，电视娱乐节目又被认为缺乏文化内涵和节目创意，遭到了来自自方方面面的指责。

英语语境:

Chinese television entertainment programs have become the major contribution for television ratings. Not only have the proportion of these programs risen year by year, but the competition between television media competition is increasingly fierce. However, the entertainment programs are in an embarrassed dilemma. On one hand, they keep satisfying the growing needs of audience with diverse and rich contents, and even become an important part of their daily cultural practice; on the other hand, they are considered to be in lack of cultural content and program originality, which have led to criticisms towards the programs.