术语“广播电视宣传管理”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 86000182 |
| 所属学科 Subject | 新闻传播学 Journalism & Communication |
| 汉语术语词性 POS | n. |
| 汉语术语分词 Segmentation | 广播/电视/宣传/管理/ |
| 汉语术语长度 Length | 4 |
| 关联术语表达 Association | 广播电视规划管理planning and management of Radio and Television |
| 搭配信息 Collocation | |
| 编纂人 Compiler | 欧阳冠洁 |
| 编纂日期 Date of Compilation | 2016-06-29 00:00:00 |
汉英语境1
英译术语:
propagandist management of broadcasting and television
汉语语境:
广播电视宣传管理是正确地把握宣传导向，运用管理学原理对广播电视宣传活动进行计划、组织、指导、监督、调节的过程。广播电视宣传管理是整个广播电视管理系统的核心与支柱，其基本内容包括：（1）政策管理；（2）行为管理；（3）效应管理。目的是激发宣传人员的积极性和创造性，并使宣传活动有规则进行。
英语语境:
Propagandist management of broadcasting and television is the process of accurately grasping the propaganda guidance and applying management principles to planning, organizing, guiding, supervising, and adjusting broadcasting and television. Propagandist management of broadcasting and television is the core and standpoint of the whole system of broadcasting and TV management, the basic content of which includes: (1) policy management; (2) action management; (3) effectiveness management. The purpose is to stimulate the enthusiasm and creativity of the staff, and to set the rules for the the publicity activities.