术语“媒介集中化”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 86000287 |
| 所属学科 Subject | 新闻传播学 Journalism & Communication |
| 汉语术语词性 POS | n. |
| 汉语术语分词 Segmentation | 媒介/集中化/ |
| 汉语术语长度 Length | 2 |
| 关联术语表达 Association | |
| 搭配信息 Collocation | 媒介集中化战略media focus strategy |
| 编纂人 Compiler | 赵越 |
| 编纂日期 Date of Compilation | 2016-06-30 00:00:00 |
汉英语境1
英译术语:
centralization of media
汉语语境:
媒介集中化战略利用核心竞争力为细分市场提供媒介产品，从而展现其竞争优势战略。此细分市场可以是特定的购买人群，如时尚媒介、青年媒介、老年媒介等；可以是不同地理市场，如都市报、省报、全国报等。
英语语境:
Centralization of media provides media products for differnt types of markets by using core competitiveness, so as to show its strategic competitive advantage. This market segments can be a specific purchase group, such as the fashion world, the youth, or the old; or a different geographic market, such as city, provincial and national newspaper, etc.