术语“媒介投资”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 86000312 |
| 所属学科 Subject | 新闻传播学 Journalism & Communication |
| 汉语术语词性 POS | n. |
| 汉语术语分词 Segmentation | 媒介/投资/ |
| 汉语术语长度 Length | 2 |
| 关联术语表达 Association | |
| 搭配信息 Collocation | 媒介投资管理media investment management |
| 编纂人 Compiler | 朱媛媛 |
| 编纂日期 Date of Compilation | 2016-07-25 00:00:00 |
汉英语境1
英译术语:
media investment
汉语语境:
在市场化日益成熟的背景下，媒介投资的选择已从最初的多元投资、多种经营逐渐向以主业为核心的跨区域、跨媒体投资转变。其中，国家对媒体宏观政策的变化和媒体自身生存环境的改变是造成这种转变的深层原因，它对媒体业的发展有着重要的作用。
英语语境:
As the market is becoming more and more mature, the media investment has switched to a cross-regional and cross-media investment model from the initial pluralistic one. And the main reason lies in changes in national macro-policy towards media as well as the environment in which mass media itself develops. This plays an important role in developing the media industry.