术语“社会关系论”的详细信息
| 数据项 Items | 术语信息 Info. |
|---|---|
| 汉语术语编号 Term No. | 86000387 |
| 所属学科 Subject | 新闻传播学 Journalism & Communication |
| 汉语术语词性 POS | n. |
| 汉语术语分词 Segmentation | 社会/关系论/ |
| 汉语术语长度 Length | 2 |
| 关联术语表达 Association | 社会关系，受众，大众传播 |
| 搭配信息 Collocation | |
| 编纂人 Compiler | 胡汪凯 |
| 编纂日期 Date of Compilation | 2015-12-20 00:00:00 |
汉英语境1
英译术语:
social relation theory
汉语语境:
社会关系论着重分析受众成员日常的社会关系对其接受媒介信息行为的影响。根据这一理论，大众传播的受众成员既非互相分离的个人，也非仅仅按照性别、年龄、文化程度等一系列社会因素而归类的社会群体：他们既有自己的生活圈子，又属于各种团体，还和别的团体成员打交道。受众成员的种种社会关系左右着他们对媒介信息的选择，制约着大众传播的效果。
英语语境:
Social relation theory emphasizes the influence brought by individual's daily social relations on their acceptance of information from media. According to the theory, acceptors of mass media are neither seperated individuals, nor social groups divided based on factors such as gender, age, or educational level, etc. Instead, they are mixtures of both—living seperately, as well as belonging to groups and having connectiong with group members.All those socia relations, therefore, affect individual's choice on media information, and finally on the effect of mass communication.