术语“级数”的详细信息

数据项 Items 术语信息 Info.
汉语术语编号 Term No. 91000228
所属学科 Subject 统计学 Statistics
汉语术语词性 POS n.
汉语术语分词 Segmentation 级数/
汉语术语长度 Length 1
关联术语表达 Association
搭配信息 Collocation
编纂人 Compiler 张雨薇
编纂日期 Date of Compilation 2016-06-03 00:00:00

汉英语境1


英译术语:

series


汉语语境:

客户关系管理(CRM)能力是企业求得生存与发展的重要资源,是衡量企业CRM活动是否有效的关键。客观地评价企业CRM能力,有利于推断企业在未来竞争中可能的地位,也为企业准确把握自身CRM能力提供必要的数据支持,从而决定提升CRM能力的紧迫性和资源配置的有效性。依据突变级数模型建立企业CRM能力评价指标体系,以国内5家彩电企业为例,通过实证分析,对它们的CRM能力进行了评价,为企业改善和提升CRM能力提供了理论支持。


英语语境:

Customer relationship management (CRM) capability is an important resource for enterprises to survive and develop. It is the key to measure the effectiveness of CRM activities. Evaluating the CRM capability of an enterprise objectively is helpful to deduce the possible position of the enterprise in the future competition. It also provides the necessary data support for the enterprise to grasp its CRM ability accurately. It decides the urgency of enhancing the CRM capability and the effectiveness of the resource allocation. Based on the catastrophe progression model, the evaluation index system of enterprise CRM capability is established. Taking five domestic color TV enterprises as examples, this paper evaluates their CRM capabilities by empirical analysis, which provides theoretical support for enterprises to improve and enhance CRM capability.